The shop’s first project with Saucony tells a story focused on the realistic possibility of travel to, and human habitation on the surface of Mars. The “Life on Mars” pack features two exploration ready Shadow 6000 colors â€“ Mars Red and Space Black. Each model features a suede body for protection from the -80 degree temperatures and violent winds, camouflaged surface speckling, and triangular lug soles for handling the rugged terrain. The Shadow 6000 was designed for ultimate comfort from field exploration to relaxation at the home base. Each shoe came accompanied with an interplanetary passport, boarding pass and anti-static bag to keep your gear fresh for the journey ahead. Watch the video for the official field test.
CLIENT.Â Â Saucony / Premier
SERVICES.Â Â Design, Photography, Packaging, Video Direction, Print, Apparel, Marketing
DATE.Â Â 2014